Upside on Moore transforms space above Rosslyn Metro with all-local food hall

Upside on Moore: Transforming Rosslyn's Culinary Landscape

Nestled above the Rosslyn Metro station, a new food hall has emerged with the ambitious goal of becoming Arlington's premier destination for food, drinks, and entertainment. Upside on Moore, a vibrant and reimagined space, has recently debuted, showcasing a diverse array of D.C.-area based vendors and a commitment to fostering a sense of community.

Elevating Rosslyn's Culinary Scene

A Revitalized Space

Upside on Moore has undergone a remarkable transformation, taking over the nearly 30,000-square-foot space previously occupied by the Assembly food hall. The new management team, led by CEO Nick Freshman, has meticulously curated the space, changing the name, look, and overall vibe to create a fresh and inviting atmosphere.The team's dedication to creating a unique and engaging experience is evident in the attention to detail. From the new paint and decor to the carefully selected vendor lineup, Upside on Moore has been designed to captivate visitors and establish itself as a must-visit destination in the heart of Rosslyn.

A Diverse Culinary Lineup

Upside on Moore boasts a diverse array of vendors, each offering a distinct culinary experience. The food hall features two original restaurants owned by Mothersauce Partners, the team behind the previous Freshman establishment in Crystal City.Lili's, one of the in-house restaurants, serves American fare with a Mediterranean twist, while Lightning Coffee Company provides locally roasted coffee and a nod to the historic Lightning Motor Oil Company that once occupied the space.Complementing the local offerings, Upside on Moore has also welcomed several D.C.-based and nationally recognized vendors. Ghostburger, a presidentially enjoyed burger concept, and Kam & 46, a Hawaiian and Filipino startup restaurant, are among the exciting additions to the food hall's lineup.

A Vibrant Atmosphere

The food hall's patio has been transformed into a lively tiki bar, offering a selection of summery cocktails curated by D.C. expert sommelier and mixologist Ellie Benchimol. This outdoor space has become a hub of activity, adding to the overall energy and appeal of Upside on Moore.The indoor seating area, with its spacious layout and modern design, provides a comfortable and inviting environment for guests to enjoy the diverse culinary offerings. Whether ordering virtually or in-person, visitors can savor the flavors of the various vendors while taking in the vibrant atmosphere.

Commitment to Community

Upside on Moore's dedication to the local community is a key aspect of its mission. CEO Nick Freshman, an Arlington native, has made a conscious effort to feature businesses that are already operating in the DMV region, fostering a sense of local pride and support.The food hall has also established partnerships with local nonprofits, the Arlington Food Assistance Center, and Kitchen of Purpose, demonstrating a commitment to community service. Through these collaborations, Upside on Moore donates meals, supports workforce development, and minimizes food waste by redistributing surplus food to those in need.

Evolving Programming and Future Plans

Since its debut in late March, Upside on Moore has already begun programming a variety of events and activities. From wine nights and giveaways to a recent National Oyster Day celebration, the food hall is actively engaging with the community and providing a lively atmosphere.Looking ahead, Upside on Moore has plans to expand its programming, with the introduction of weekly trivia nights, stand-up comedy, and Oktoberfest activities this fall. While the food hall currently operates primarily as a weekday destination, the management team is considering adding weekend service in the future, aiming to become a year-round hub of culinary and social experiences.As Upside on Moore continues to evolve and establish itself as a premier destination in Rosslyn, the community can look forward to a dynamic and ever-changing lineup of vendors, events, and experiences that promise to elevate the local culinary landscape.
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